How to Create Effective Flyers For Auto Detailing Business

It may not be a new concept but flyer marketing still remains to be one of the most important tools in advertising a business. In fact, many business entities are still using it in their marketing efforts. Your auto detailing business can benefit from flyer printing because they are cheap and easy to distribute. These prints also enable you to include enough information about your enterprise and the services it offers. However, you need to create prints that are of high quality and eye-catching. They should also provide useful information. Your prints should be creative and interesting enough for people to read.

Tips in Creating Flyers for Auto Detailers

o Motivate your readers and get them to act. You have to make sure that after people read your prints, they will act with sense of urgency. Include offers in your flyer prints that will get people to do something about … Read More

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Mobile Oil Change Business – Keeping Track Of Your Business And Customers

Let’s say you have a solid mobile oil change business and you want to make sure you keep track of your customers and keep them from migrating to competitors who put out low-ball coupons or fixed site locations with low-cost come-ons. What’s the best way to do this? Well, not long ago a successful mobile truck repair and oil changing entrepreneur asked me if “there is a program that will help with keeping track of customers, and help keep track of when to send out a flyer/postcard for repeat business.” Turns out the answer; is yes and this is a very good question. Let’s talk shall we?

Yes, there are several “Contact Management Software suites for small businesses” in fact, just search that phrase, better yet there are Apps now that do the same thing, store it all in the cloud and do nearly everything for you, inexpensive service companies, … Read More

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Auto Detailing and Mobile Car Washing – Doing Business With Ugly Duckling and Rent-A-Wreck

If you own a mobile car wash company or auto detailing firm sometimes the best clientele are companies, which are normally not sought by your competitors due to the stigma of their brand name. But I would advice such mobile cleaning service companies to re-consider such quick judgments and let me tell you why.

With Ugly Duckling and Rent-A-Wreck there is much work in washing and detailing for their car sales lots. As these companies expand we see much potential in the washing for them. For instance Ugly Duckling had our company in San Antonio TX wash all of their cars. They have several more dealerships in Austin TX to sell their used cars as well. Each lot has about 100 cars and takes about an hour to complete. Our team does had done an excellent job keeping them happy. Rent-A-Wreck also has Rent-A-Cars in Florida, California, Arizona and all … Read More

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HR’s Viability & Role in Business Strategy

Human Resources management in recent years has fought to be seen as a vital determinant of the business. In addition, executive leadership along with board of directors’ decision on what HR actually brings to the table in regard to strategic business planning and organization has begun to reconsider the concept of HR being a high-level paper pusher but due to recent changes in employment law, the necessity for HR is imperative now more than ever. Today’s workforce is no longer a collection of the traditional employee but that of diversity, innovation, uniqueness, advanced technology and the urge towards corporate/social responsibility. Businesses, as well as major corporations, must provide strategic goals, objectives, mission, vision, and values along with an effective change in how to permit the new role of HR management within the scope.

Perception of HR in Business

HR perception in the past has shone dimly of actuality on the … Read More

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Mobile Oil Change Business and General Liability Insurance Considered

Not long ago, I got an email from a gentleman wishing to set up a mobile oil change business in Florida. He was concerned about what sort of insurance he might need and was under the impression that a 1 million dollar commercial liability policy was needed up and beyond his work truck vehicle commercial auto policy. Okay so, let’s talk about this; is he correct?

It turns out that he most definitely is, you see commercial auto is not the same as completed operations or the potential liability while working. For instance, if a car catches on fire that you are working on, your commercial auto policy isn’t going to cover it. Do you see that point? So, this is the advice I explained to him;

You will need most likely want to get a commercial insurance policy; $1 million aggregate, 300K per occurrence general liability, with a “garage … Read More

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Automobile Business Plan – Four Steps to Success

Like other business plans, the contents of an automobile dealership business plan cover four primary steps towards success. These steps are “opportunity”, “capacity”, “activities”, and “results”.

Opportunity

The industry, customer, and competitive analysis in your business plan proves the opportunity. This should identify that customers in your local market are in need of a dealer of the type you’ve chosen to be because competitors are not fully serving their needs, or because their demographics are changing (more population, richer, poorer, more families, etc.) The opportunity could also be that a certain combination of services by your dealership could improve on what competitors are currently doing. The overall industry situation should look ahead to how the car sales market will be doing six months, one year, or more in the future, when the dealership will actually be open.

Capacity

The experience of the management team, your license as a car dealer, … Read More

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