Tuesday, Oct. 13, 2020, 03:49 PM
Manheim has expanded its mobile auction network, with a new mobile sale launching Wednesday in Rochester, N.Y.
The company is conducting the Manheim Rochester site in partnership with Bob Johnson Automotive Group.
Manheim Rochester, which was previously Central Auto Auction, is the auction company’s first physical presence in the area.
(A Manheim spokesperson confirmed that the site is still owned by Bob Johnson Automotive and that the sale is a partnership between the dealer group and Manheim).
Manheim added a mobile sale in Novi, Mich., which is hosted by Manheim Detroit, in August.
The company now hosts more than 45 monthly mobile sales.
Among those are 27 recurring sales and 18 event sales. The mobile auctions are held at “non-traditional locations” including dealerships, hotels, race tracks and beyond.
In short, all the usual technology and amenities