Renault’s De Meo said to eye crossover makeover for Megane

PARIS — Renault CEO Luca de Meo is keen to develop a sportier “crossover” model of the automaker’s popular Megane range, three sources familiar with the plans said, as the company aims to roll out more profitable vehicles.

De Meo is hoping to turn the French automaker around with cost cuts, but also by focusing on fewer, pricier models – a path that has helped rival PSA Group withstand the COVID-19 pandemic better than some peers.

Formerly in charge of Volkswagen Group’s Seat brand, De Meo joined Renault July and is due to present his strategy in January.

Rather than eventually axing the Megane, long one of the group’s best-sellers, the executive is keen to make it a pillar of its future compact range, three sources close to the matter said.

This will likely entail rolling out a crossover version of the Megane, more akin to pricier SUV cars, the

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